Wednesday, July 3, 2013

QR codes allow Woolworths customers to meet their growers

Cool use of QR codes

The barcode lets shoppers learn more about the local farmers who supply the stores where they shop.
Woolworths has now announced that it is rolling out QR codes, as of the start of this month, that will allow customers to be able to access details regarding the local growers who supply the stores with the fruit and vegetables that they buy.

The program is called Meet the Grower and includes a number of different kinds of media for information.

No comments :

Post a Comment