Monday, October 24, 2016

Is salvation for the NY Times in "Amazon referral commisions"?

Really interesting acquisition this week


- http://www.nytimes.com/2016/10/25/business/media/new-york-times-company-buys-the-wirecutter.html?
New York Times Company Buys The Wirecutter
Founded in 2011 by Brian Lam, a technology journalist and former editor of Gawker’s technology site, Gizmodo, The Wirecutter provides recommendations for gadgets and electronics like televisions and headphones. (The Sweethome focuses mostly on products for the home.)


So the question has to be asked even if revs for The Wirecutter are less than a few million a year.....is it possible the future for NY Times and its falling revenue is to be made up "clipping sales coupon tickets"?  (btw.....how retro.... :) lets party like its 1999).


The real question I have is "how many users did The Wirecutter" actually have (MAU's?) and what value per user did the $30m actually work out to be?


Second question in case anyone knows......do you think there is value in "personal user data" that NY Times knows that XYZ subscriber just purchased UVW product and therefor is likely to also purchase RST product and should NY Times setup a retargeting beacon service for additional revenue?


Cheers,
Dean







Friday, October 21, 2016

Aereo 2.0 but from the "consumer end" for a supreme court end run?

Ever since Aereo 1.0 was sent to administration I've been waiting for a "in house consumer end" to launch..... presumably creating an end run around the courts decision.

http://www.tvtechnology.com/resources/0006/slings-airtv-expected-to-blend-ota--ott/279616


So the question remains.....would you pay $150 for an OTA tv antenna to watch content out of home? (and question for Sling/EchoStar.....what happens when I hook this antenna up to my cable box :) with a  converter).

Wednesday, October 19, 2016

Pay for adblock use


Great to see more content providers preventing adblockers from proceeding BUT giving users a “paid option” to continue with an ad free version



As someone who relies on ads to pay for server fees……if you don’t want to pay then someone else has to pay, your choice which.......