Anyone watching F8 live? Or have links to the explanation on the open API’s for Facebook turning their camera app into open augmented reality platform?
- https://thenextweb.com/facebook/2017/04/18/facebook-turning-camera-effects-open-augmented-reality-platform/#.tnw_et4UZHcH
Nice move....lots of potential here.
I still think the Doritos campaign is best industry example with real world marketing tie in - http://blog.collins.net.pr/2009/07/doritos-bag-augmented-reality-finally.html
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